胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

位于北京一座现代化商业建筑群的底层,最新的庞美面馆连锁店巧妙地平衡了功能性和效率的临床印象与有趣的社交意识,反映了其混合运营模式,从白天的柜台服务到晚上的餐桌服务,前者在午休时间迎合上班族,后者是给一群更活跃的观众看的。长期合作的跨学科设计实践办公室AIO结合了一个简单而有效的布局,使场地可以轻松地在两种模式之间切换,并采用极简主义,波普艺术灵感的设计语言,独特地传达了品牌的年轻身份-该连锁餐厅自2015年以来一直在北京以“胖妹”的名义提供川菜。

Located on the ground floor of a modern commercial building complex in Beijing, the latest outpost of the Pang Mei Noodle Bar chain deftly balances a clinical impression of functionality and efficiency with a playful sense of gregariousness reflecting its hybrid operational model that shifts from counter service during the day to table service in the evenings, the former catering to office workers on their lunch break, the latter to a livelier crowd of theatre goers. Long-time collaborators interdisciplinary design practice Office AIO combined a simple yet effective layout that allows the venue to easily switch between the two modes, with a minimalist, Pop Art-inspired design language that idiosyncratically conveys the brand’s youthful identity – the restaurant chain has been serving Sichuan dishes in Beijing since 2015 under the name “Pang Mei” which translates to “chubby girl”.

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

利用酒店宽阔的立面,团队沿着空间的长度引入了饮食柜台。柜台伸出大楼,使顾客可以坐在里面和外面,划定了一个线性的“抓和去”区与一系列服务窗口排列在另一边。在高峰时段,餐厅扩展到一个更宽敞的餐厅,提供全桌服务,可以很容易地用卷帘关闭。双层内衬的饮食柜台融合了内部和外部一旦打开,以及鼓励社交之间的单一顾客,而一个明亮的遮阳篷,使人想起杰夫昆斯的气球般的金属雕塑,使一个大胆的建筑声明。

Taking advantage of the property’s wide façade, the team introduced eating counters along the length of the space. The counters, which jut out of the building enabling patrons to sit both inside and outside, delineates a linear “grab-and-go” zone with a series of serving windows lining the other side. During peak hours, the restaurant expands onto a more spacious dining room for full table service, which can be easily closed off with the help of a roller shutter. Bi-fold lining the eating counters blends the interior and exterior once open, as well as encourages socializing among single patrons, while a lustrous shading canopy that brings to mind Jeff Koons’ balloon-like metallic sculptures makes for a bold architectural statement.

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

有趣的几何形状的管状遮阳篷是进行内部与一系列矮胖,圆柱体的体积,该团队已被用来作为积木分开餐厅的房子的前面和后面的房子。与单色的全白内饰形成对比的是,面条状的结构以裸色调呈现,这是对该品牌著名的“Chamboo Girl’s”面条的异想天开的点头。小型框架椅子运动软木座椅和弹性带的靠背增加了室内设计的特质的敏感性,部分雾镜包墙,后者的标志性图案在所有的连锁餐厅。

The playful geometry of the tubular shading canopy is carried on inside with a series of chunky, cylindrical volumes that the team have used as building blocks to separate the restaurant’s front of house and back of house. In contrast to the monochromatic, all-white interiors, the noodle-like structures are rendered in a nude hue as a whimsical nod to the brand’s “Chubby Girl’s” famous noodles. Aluminium-frame chairs sporting cork seating and elastic bands for backrests add to the interior design’s idiosyncratic sensibility as do partly-fogged mirror-clad walls, the latter a signature motif in all of the chain’s restaurants.

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

胖妹面庄,波普艺术的灵感触动极简主义面馆

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